In recent months, many curious Ford F-150 fans and publications have extensively covered the imminent debut of the 2024 Ford F-150 refresh, with numerous prototypes spotted during testing. Now, the moment has arrived as Ford officially unveils the updated F-150 at the Detroit Auto Show. This unveiling brings a wealth of information to the table, even though it’s a mid-cycle update rather than a complete redesign.
First and foremost, the 2024 Ford F-150 introduces some notable changes to its trim levels. The previous range-topping Limited has given way to the Platinum Plus. Moreover, the STX has transitioned from an optional package to a standalone trim level. Each model in the lineup receives its own distinct styling upgrades, including standard LED lighting. The Lariat and higher trims now boast DRL C-clamp signature lighting, along with fresh wheel choices, a revamped grille, and a sleek blacked-out finish for the Platinum trim.
However, the most significant exterior enhancement is the introduction of the Pro Access Tailgate, a versatile feature that includes a swing gate with built-in stops. This tailgate can be opened at 37, 70, or 100-degree angles, simplifying access to the bed, even when towing a trailer. This configuration provides an additional 19 inches of reach. For added convenience, an optional rear bumper step extends the tailgate’s usability. Additionally, a new bed storage box located behind the wheel wells offers secure storage for smaller tools and accessories.
Inside the cabin, all 2024 Ford F-150 models now come equipped with a 12-inch infotainment screen and a 12-inch cluster screen as standard. Notably, a head-up display is now available for the first time. This refreshed F-150 also marks the debut of the Ford Stolen Vehicle Services feature in North America, enhancing security by helping locate and recover stolen vehicles. Depending on the chosen trim, there are various new interior themes to choose from.
The Pro Power Onboard feature receives an updated digital interface, providing users with improved visibility of power levels through the Sync 4 infotainment screen or the FordPass app. On the mechanical front, the previous 3.3L V6 engine has been replaced across the lineup by the turbocharged Ford 2.7L V6 EcoBoost engine. In a bid to stimulate sales, the 3.5L V6 PowerBoost hybrid is now offered at no extra cost over the standard twin-turbocharged 3.5L V6 EcoBoost engine. Impressively, the refreshed F-150 boasts a maximum payload capacity of 2,455 pounds and a best-in-class maximum tow rating of 13,500 pounds.
The 2024 Ford F-150 is set to hit the market in early 2024, with the order banks opened on September 13th. Ford has streamlined the ordering process, reducing complexity by 90%, and has made features like the extended range fuel tank and Class IV trailer hitch standard across the lineup. This update marks a significant step forward for one of Ford’s most iconic vehicles, enhancing both its style and functionality for the modern driver.