2023 Ford F-150 Rattler Debuts As Entry Level Off-Road Pickup

2023 Ford F 150 Rattler
The 2023 F-150 Rattler stands out from the rest of the lineup thanks to Rattler badging, rattlesnake-inspired graphics, painted 18-inch wheels, and a dual exhaust system.

Last Tuesday,Ā Ford CEO Jim Farley revealedĀ the all-new 2023Ā Ford F-150Ā Rattler, though he gave out precious little information about the off-road-focused pickup. Thankfully, we didnā€™t have to wait long to learn everything there is to know about this new addition to the F-150 lineup ā€“ a move that was foreshadowed by Fordā€™sĀ trademark filing for the term Rattler last summerĀ ā€“ as the entry-level model will slot neatly in the best-selling pickupā€™s lineup beneath the Tremor and Raptor at Gary Crossley Ford.

2023 Ford F-150 Rattler

The Ford F-150 Rattler is based on the truckā€™s XL trim level and comes equipped with certain features present in the FX4 Off-Road Package, including skid plates to protect its vital drivetrain bits, an electronic locking rear differential, hill descent control, specially-tuned off-road shocks, and all-terrain tires.

On the outside, 2023 the F-150 Rattler stands out from the rest of the lineup thanks to Rattler badging, rattlesnake-inspired graphics, painted 18-inch wheels, and a dual exhaust system. The pickup is available in a total of eight exterior colors ā€“ Oxford White, Avalanche, Iconic Silver, Carbonized Gray, Antimatter Blue, Stone Gray, Agate Black, and Rapid Red TriCoat.

2023 Ford F-150 Rattler

Inside the cabin, the F-150 Rattler comes equipped with Onyx seats finished with burnished bronze accents and stitching, which matches the same style of trim present on the instrument panel. This color scheme is intended to invoke a desert-style theme, which is precisely where one would expect to find a rattlesnake ā€“ the creature that gave this new model its name.

2023 F-150 Rattler interior

Ford hasnā€™t revealed pricing for the F-150 Rattler just yet, but did say that it will represent ā€œa unique blend of capability and value in the F-150 lineup.ā€ The new off-road-focused pickup is set to launch this fall, however, so we should know learn just how much value it presents very soon.

Source: Ford Authority

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