Ford Transit Continues Its Decade-Long Reign: Analyzing Q1 2024 Sales Success

A new 2024 Ford Transit on a construction site.

Over the past decade, the Ford Transit has solidified its status as a top-seller, consistently outpacing competitors in the full-size van market. The latest sales data for the first quarter of 2024 underscores this dominance, showcasing the Transit’s enduring appeal for those in need of a dependable and versatile vehicle. Here’s a closer look at the Transit’s outstanding sales performance across North America. 

United States: A Strong Showing

In the U.S., the Ford Transit has shown remarkable growth. In Q1 2024, Ford delivered 36,999 units, a notable 20 percent increase from the 30,847 units sold during the same period in 2023. This significant rise highlights the Transit’s continuing popularity and reputation for reliability among American buyers. 

Canada: Steady Growth

The Canadian market also saw a substantial uptick in Transit sales. In the first quarter of 2024, Ford sold 2,813 units, up 11 percent from the 2,524 units sold in Q1 2023. This consistent growth reflects the strong demand for the Transit’s versatile and robust performance in Canada. 

A new 2024 Ford Transit driving down a scenic road.

Mexico: Exceptional Surge

Mexico experienced an extraordinary increase in Transit sales during Q1 2024. Deliveries reached 1,070 units, a staggering 154 percent jump from the 422 units sold in the first quarter of the previous year. This impressive surge underscores the Transit’s growing popularity and the increasing recognition of its superior capabilities in the Mexican market. 

Dominance in the Full-Size Van Segment

Overall, the Ford Transit reinforced its leading position in the full-size van segment during the first quarter of 2024. With a 20 percent year-over-year increase in sales to 36,999 units in the U.S., the Transit maintained its top spot by volume. It captured a commanding 60 percent share of the segment, an 18 percentage point increase from the previous year, underscoring its unrivaled market presence and consumer preference. 

Three models of the 2023 Ford Transit in front of a building.

The Ford Transit’s impressive sales performance in Q1 2024 across the United States, Canada, and Mexico is a testament to its unparalleled reliability, versatility, and market leadership. As the full-size van segment continues to evolve, the Ford Transit sets the standard for excellence, remaining the benchmark for competitors to follow. 



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